Benjamin Couture

Benjamin Couture is a skilled professional with extensive experience in sports management and marketing. Currently serving as the Special Assistant to the Head Coach for Women's Basketball at Morehead State University since September 2025, Benjamin has previously held roles that include Marketing & Community Engagement Manager at the Scotty Pippen Jr. Basketball Camp, where a 125% increase in camp signups was achieved. Additional coaching experience spans positions at universities such as the University of Dayton, Vanderbilt University, and Michigan State University. Benjamin's background also includes product ownership and business analysis at FreightPOP, focusing on agile methodologies and data integration. With a strong educational foundation, including an MBA in Global Business and a Master's in Sports Administration, Benjamin has cultivated capabilities in marketing, analytics, and community engagement throughout a diverse career.