Erica Strumlauf

Senior Sales Director- West Coast at MOTHER Denim

Erica Strumlauf has extensive experience in the fashion industry, starting their career as a Co-Manager at Lucky Brand Jeans in 2002. Erica then worked as an Assistant Manager at Lacoste from 2004 to 2005. In 2006, they joined William Rast as a West Coast Sales/Executive Assistant. Erica then served as a West Coast Sales Executive at Showroom 903- Joe's Jeans from 2007 to 2009, and later at Free People from 2009 to 2011. Erica then joined 7 For All Mankind as a Senior Account Executive from 2011 to 2014, followed by roles as a West Coast Sales Manager from 2014 to 2017, and then as a Senior West Coast Sales Manager from 2017 to 2018. Currently, they hold the position of West Coast Sales Director at MOTHER Denim since 2018.

Erica Strumlauf attended Arizona State University, where they pursued a BA in Interdisciplinary Studies with a focus on Communication and Mass Communication. Additionally, they also attended Otis College of Art and Design for a Foundation Year, although it is not specified if they obtained a degree from this institution.

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