Motivate Media Group
Fardeen Veljee is a seasoned marketing professional with extensive experience in strategic marketing and brand management. Currently serving as a Senior Marketing Manager at Ascential since August 2023, Fardeen previously held the position of Marketing Manager at Aurora50, where a successful omnichannel marketing strategy was implemented. As the Founding Director of Cycle Works, significant revenue growth and social media presence were achieved shortly after launch. Fardeen also excelled as an Account Manager at Pineapple Consulting, overseeing a substantial annual portfolio and leading a nationwide brand relaunch. With a strong background in executing strategic campaigns for global brands during the tenure at Sheepskin Studios, Fardeen's career is complemented by experience in brand services, account management, and event coordination. Academic qualifications include a Master of Science in Marketing and Strategy from the University of Warwick and a Bachelor of Business Administration in Marketing from St. Xavier's College.
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Motivate Media Group
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Motivate Media Group operates across the GCC and MENA region with a diverse portfolio of media interests comprising magazines, digital, social, video, exhibitions & events, cinema and books. Specialising in highly engaging content through market-leading magazines, websites, more than 300 book titles, along with video and content production, Motivate also provides a wide range of advertising platforms. With a staff of more than 200 experienced professionals, Motivate is committed to providing editorial excellence, and a corporate mission to develop integrated communication channels that entertain, inform and enrich.