Lorreine Chittenden

Lorreine Chittenden currently serves as the Head of eCRM at Motorpoint, where responsibilities include driving the integration and optimization of marketing technology to enhance customer engagement and revenue growth through data-driven strategies. Prior to this role, Lorreine led the successful implementation of the Salesforce Marketing Cloud at Motorpoint, significantly contributing to the company's digital transformation. With a history of positions at INTO University Partnerships, Lorreine was instrumental in the strategic development of email marketing campaigns aimed at international student recruitment. Earlier experience includes roles at TUI, STS School Travel Service, PGL Adventure Camps, and Friday Media Group, focusing on sales management and digital marketing initiatives. Lorreine's educational background includes studies at Lewes College.