Gonzalo Rodriguez

Gonzalo Rodriguez is an experienced digital marketing and sales professional with a focus on omnichannel strategies. Currently serving as the Digital Channel Director at Movistar Prosegur Alarmas since January 2024, Gonzalo previously held an extensive role at Telefónica, where responsibilities included leading online sales for mass markets and enterprises, optimizing digital customer experience, and managing a team of 65 people. Notable achievements include successfully implementing e-commerce marketing programs and establishing over 1 million subscribers for DSL services within a 15-month project. Gonzalo's career began at Anheuser-Busch as a Trade Marketing Representative, and educational credentials include an Executive MBA from IESE Business School and a Bachelor's degree in Business Administration from the University of California, Berkeley.