Leonie Czycykowski

Leonie Czycykowski serves as the Senior Activation Marketing Manager at Mozilla since August 2021, where responsibilities include leading the Firefox app store optimization (ASO) efforts and managing SEO for Europe, achieving significant ROI and traffic improvements. Prior to Mozilla, Leonie held roles such as Senior Channel Marketing Strategist at Torben, Lucie und die gelbe Gefahr (TLGG) and Senior Social Media Editor at WIRED Germany, demonstrating expertise in creative team leadership, social media strategy, content creation, and community management. Additional experience includes digital marketing management at Gravis Computervertriebsgesellschaft mbH, communications management at Mahler Chamber Orchestra, and a public relations traineeship at Hochschule für Musik "Hanns Eisler." Leonie completed a Master's degree in Musicology, Psychology, and French Philology at Freie Universität Berlin.