MRC Group
Israel Balbino Menezes possesses extensive experience in business development and account management, currently serving as the Executive Director of Business Development at INPULSE MERCADO DE ELETRONICOS LTDA since May 2019 and as an Executive Account at Marco Marketing since February 2018. Previous roles include Business Manager at GLOBALK GROUP TECNOLOGIA, where responsibilities encompassed market analysis and strategic planning, and Coordinator of Business at UOL, focusing on sales performance and client acquisition. Israel has coordinated teams and projects across multiple organizations, including Marco Marketing Consultants and MEGAWARE INDUSTRIAL LTDA, emphasizing sales strategies and market positioning. Israel holds a Bachelor's degree in Administration from Universidade Cruzeiro do Sul, achieved in 2013.
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MRC Group
MRC Group, a company founded with the goal of strengthening the global Trade Marketing ecosystem. To achieve this, it has three brands that specialize in different areas: Marco MKT, develops and executes marketing strategies at the point of sale; Xinnux, designs intuitive and technological platforms; and Blue O, seeks the adaptation of the Group's solutions in the Industry through innovative and exponential growth and evolution methodologies.