Mario Lau, PMP, is a seasoned professional with extensive experience in project management and technical leadership across various companies. Currently serving as a Senior Project Manager and Key Account Manager at MRI-Simmons since August 2021, Mario previously held similar roles at GfK, where responsibilities included overseeing digital media operations and DevOps. Earlier career highlights include strategic marketing management at ISR Information Products AG, where partnerships with major clients such as IBM were developed, and successful production artistry at notable advertising agencies, contributing to high-quality creative outputs and client satisfaction. Mario holds a Bachelor of Arts in Advertising from The Art Institutes.
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MRI-Simmons
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MRI-Simmons is the leading provider of insights on the American consumer. With thousands of attitudinal and behavioral data points, gathered through ongoing surveys and passive measurement, MRI-Simmons empowers advertisers, agencies, and media companies with deeper insights into the “why” behind consumer behavior.