Carmen Medina-Cokelet

Carmen Medina-Cokelet is an accomplished professional with extensive experience in client services and strategic account management. Currently serving as VP and Group Account Director at MRM since July 2021, Carmen drives strategic direction and champions client success, with a strong focus on customer journey strategy and digital innovation. Prior roles include Sr. Director of Client Services at Merkle, where Carmen partnered with L’Oréal’s Luxe brands to address CRM campaign concerns and deliver strategic recommendations, and Account Director at Cheetah Digital, where Carmen managed the Customer Service team and established performance goals. Carmen's earlier career includes positions at Big Foot Interactive and TIME Consumer Marketing, complemented by a Bachelor of Science degree in Business, Management, Marketing, and Related Support Services from Rutgers University.