Kyle Sanderson

Kyle Sanderson has extensive experience in performance analytics and digital marketing, currently serving as Manager of Performance & Analytics at MRM since April 2022, with previous roles as Senior Analyst and Analyst in the same department. Prior to this, Kyle worked at Shift Digital as a Digital Coordinator focusing on data-driven media plans for INFINITI dealerships. At Rhino Shield of Michigan, Kyle excelled as a Content and Social Media Specialist, significantly increasing impressions through effective surveys and SEO strategies. Earlier experiences include leadership roles in Pi Kappa Alpha and a marketing internship at Sam Lofton Insurance Agency, where branding and social media management were key responsibilities. Kyle holds a Bachelor of Business Administration in Marketing from Adrian College, earned in May 2021.