Sara Chrzanowski is an accomplished marketing professional with over a decade of experience in digital analytics and optimization, currently serving as Associate Director, MarTech Enablement & Optimization at MRM since June 2013. In this role, Sara leads a team focused on the planning and execution of analytics products, having previously managed strategic insights and optimization initiatives that enhanced the use of Adobe Analytics for B2B clients. Sara has a solid background in analytics implementation, site optimization, and team leadership, demonstrated by a history of successful migration projects and training programs for analytics tools. Sara's career began with various analytical roles within MRM and includes experience at Olin Health Center and General Motors. Sara holds a Bachelor of Arts in Marketing from Michigan State University.
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