Alex Lim has extensive experience in the insurance industry, currently serving as a Manager in Personal Lines at MSIG Singapore since May 2017, with a focus on product development and underwriting across various insurance products including travel and home insurance. Prior to this, Alex held multiple roles at AXA from July 2011 to May 2017, culminating as a Senior Underwriter for Lifestyle, where responsibilities included underwriting, product training, and operational support. Alex's career began in customer service roles at AIG and in client service positions within the advertising sector. Academic qualifications include a Bachelor of Arts in Advertising from Curtin University and a Diploma in Electrical Engineering from Ngee Ann Polytechnic.