MSQ
Robert Goodwin has a background in data-driven marketing, strategy, and analytics. Robert has held key positions in companies such as The Marketing Society, MSQ, Wunderman Thompson UK, Outra, LIDA (M&C Saatchi Group), J. Walter Thompson Worldwide, The Specialist Works, Sky IQ, and British Airways. Robert's expertise lies in unlocking insights from data to drive marketing effectiveness, customer engagement, and business impact. Robert holds degrees in Management Science and Operational Research as well as Mathematics and Statistics from the University of Kent.
MSQ
We’re MSQ. A global group of diverse thinkers who blend human insight with data, technology and creativity to help businesses drive accelerated growth. We build bespoke teams of multi-disciplinary experts to deliver consistent and connected brand experiences. Ten award-winning agencies make up MSQ. Spanning Research & Insights (Freemavens), Brand Design Consultancy (Elmwood), Web & Digital Product Development (MMT), Full-Service Digital (26), PR & Content (Smarts), B2B Marketing (Stein IAS), creative production (Brave Spark), mobile creative services (Miri Growth) and Full-Service Creative and Media (The Gate, Walk-In Media). Our agencies provide all the key capabilities needed to take customers and prospects from one end of the customer journey to the other, generating awareness, deepening consideration and driving conversion.