Madan Bharadwaj

Madan Bharadwaj is an experienced entrepreneur and technology leader currently serving as the Founder and CEO of M^2, a network of analytics and marketing professionals focused on solving Attribution. Bharadwaj also holds the position of Program Director for Advanced Attribution at both Canvas Worldwide and adQuadrant, overseeing advanced attribution initiatives as part of agency partnership programs. As the Founder and Principal of Right Measures, Bharadwaj has incubated new ventures, leading to the creation of Measured, the industry’s first independent incrementality technology company, where Bharadwaj served in several key roles including Co-Founder, CTO, and Board Advisor. Previous experience includes senior roles at Nanigans, SavingStar, Visual IQ, Bluestreak/Aegis Media, and Isobar/Aegis Media, where Bharadwaj made significant contributions to product management, technology strategy, and data analytics solutions. Educational credentials include a Bachelor of Engineering in Electronics & Communication from the University of Madras and a Master of Science in Computer Engineering from the University of Central Florida.