Danielle Parra

Associate Director, Campaign Insights at MullenLowe Mediahub Global

Danielle Parra, MBA has a diverse work experience spanning different industries and roles. Danielle is currently working at Mediahub Worldwide as an Associate Director in Campaign Insights, a position they have held since November 2021. Prior to this, they served as a Manager and Senior Digital Analyst at the same company, contributing to campaign insights and analysis. Danielle started their journey at Mediahub Worldwide as a Digital Analyst in October 2017.

Before joining Mediahub Worldwide, Danielle worked at MullenLowe U.S. as a Junior Digital Analyst and Analytics Intern. As an intern, they compiled and analyzed data using Nielsen and DCM for report presentations to clients. Danielle also created and updated dashboards using Excel and utilized Google Analytics to analyze site performance data.

Danielle's early work experience includes a role as Parks and Recreation Theater Camp Coordinator at the Township of Pequannock, where they successfully coordinated a theater camp for children and oversaw an entire production. Danielle also demonstrated their leadership skills at Boston College as an Undergraduate Faculty Research Assistant, where they conducted research, analyzed mathematical applications, and composed formal write-ups.

Furthermore, Danielle has entrepreneurial experience as the Owner and Instructor of Swim Lessons By Danielle, where they provided swimming lessons to children. Danielle also worked as a Lifeguard at Clear Blue Pool Management, applying their rescue and first aid skills to maintain a safe swimming environment.

Overall, Danielle Parra, MBA possesses a wide range of skills and expertise, showcasing their ability to adapt and excel in different roles and environments.

Danielle Parra, MBA obtained a Master of Business Administration (MBA) degree from Boston College Carroll School of Management from 2015 to 2017. During the same period, they also pursued a Master of Business Administration (M.B.A.) degree in Marketing and Information Analytics from Boston College specifically. Previously, Danielle earned a Bachelor's Degree from Boston College in 2011 to 2015, majoring in Mathematics and Secondary Education with a minor in Special Education. Alongside their formal education, they have acquired several additional certifications, including Campaign Manager, Google Analytics for Beginners, and Google Tag Manager from Google. Most recently, Danielle received a certification from the Adelaide Attention Academy in May 2022.

Links

Peers

View in org chart

Timeline

  • Associate Director, Campaign Insights

    November, 2021 - present

  • Manager Campaign Insights

    November, 2020

  • Senior Digital Analyst

    April, 2019

  • Digital Analyst

    October, 2017