Rachel Porter

Lead Digital Marketing Manager at Mum & You

Rachel Porter has a diverse range of work experience in the field of marketing. Rachel started their career as a Marketing Assistant at The Co-op, where they managed the company's B2B and B2C website, events, internal communications, and PR. Rachel also launched a wildlife initiative across six farms. Rachel then progressed to become a Digital Brand Manager, representing the brand across digital channels and delivering campaigns to support sales. Rachel was later promoted to Digital Marketing Manager, where they led a team and oversaw the delivery of the annual retail plan across all digital channels. Rachel then worked as a Digital Brand Manager and Digital Advertising and Content Manager at The Co-op, before transitioning to the role of Campaign Manager. In this role, they were responsible for managing multiple high-profile marketing campaigns for the Co-op Food brand and leading a team of assistant campaign managers. Following their time at The Co-op, Rachel worked as a campaign manager, responsible for advertising and marketing, and then joined Mum & You as the Lead Digital Marketing Manager, where they managed the marketing plan to drive traffic and sales to their website through email, content, and social media. Rachel is currently seeking new opportunities in marketing.

Rachel Porter attended The Manchester Metropolitan University from 2004 to 2007, where they obtained a Bachelor of Arts (Honours) degree in Advertising Management and Brand Management. In 2013, they also received a certification in Fast Track Digital Marketing from Econsultancy.

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