Lucas Maleysson

Lucas Maleysson is an experienced professional in ad monetization and digital marketing, currently serving as Lead Ad Monetization at MWM since January 2022, where responsibilities include managing the ad monetization for over 30 applications. Prior to this role, Lucas held positions at CANAL+ Group, focusing on data marketing and digital strategy, contributing to revenue management and the development of digital advertising ecosystems. Experience also includes a role as a Media Analyst at Ebiquity plc, and a Digital Project Manager position at ENGIE's internal startup, Energie Futée. Earlier career highlights include a Junior Social Media Manager role at Proximity Paris and business development at Gerlop's Comercializadora. Lucas holds multiple degrees, including an Advanced Master's in Innovation & Transformation from CentraleSupélec and a Master's of Science in International Business Development from FACAMP.