Melanie Dowhaniuk

Melanie Dowhaniuk has a diverse background in marketing and business development. Melanie began their career at LAUNCH! as an Experiential Marketing & Field Supervisor. Melanie then moved on to roles at Bell and Dell Canada, where they focused on strategic partnerships and marketing promotions. In 2003, Melanie started working as a Fractional CMO & B2B Marketing Consultant at Imaginis Business Development Inc., providing project-based support to mid-sized B2B companies. Melanie also worked as an Executive Marketing Consultant at Factora, where they developed a comprehensive marketing strategy. In 2018, they began speaking as a Guest Speaker on marketing trends and best practices. In 2019, Melanie became a Fractional CMO at Magic Lite, where they led brand positioning and marketing efforts. Melanie currently serves as a Fractional CMO at myCaribou, leading the implementation of their go-to-market plan. In 2021, they started working as a Senior Marketing and Communications Consultant at ERCO Worldwide, ensuring consistent brand alignment.

Melanie Dowhaniuk obtained a Bachelor's degree in Business, Management, Marketing, and Communications from York University. Melanie completed their undergraduate education at York University from 1997 to 2003.