Kat Herbert

Kat Herbert currently serves as the Senior Manager of Customer Research at MYER, having previously held roles including User Experience Researcher at Atlassian and Senior User Experience Researcher at Marketplacer. Significant experience includes leading pioneering research initiatives at Target Australia, where Kat was the first embedded researcher in the Digital team and successfully implemented design thinking workshops. Kat has also contributed to user experience projects at GMHBA Limited, National Australia Bank, and Australia Post, integrating UX practices within agile processes. With a solid educational foundation in psychological studies and information technology from Deakin University, Kat brings extensive expertise in user experience research and design to various organizations.