Danielle Anne Ayag is a seasoned professional with extensive experience in product management and marketing within the fintech and tech industries. Currently serving as the B2C Product Success Head at GCash since September 2019, Danielle leads strategies for growth and user engagement across various B2C use cases. Previous roles at GCash include Senior Product Manager for Scan To Pay and Senior Program Manager managing nationwide projects for Globe Telecom, Inc. Prior to GCash, Danielle worked at Kalibrr in several capacities, including Market Development Manager and Strategic Partnerships Manager, focusing on marketing funnels and business partnerships. Danielle holds a Bachelor of Science in Computer Science from the University of the Philippines and is a graduate of Quezon City Science High School.