Jennifer Beechen

Jennifer Beechen is an accomplished marketing executive currently serving as Senior Vice President of Marketing at Serenity Kids since July 2024. Prior to this role, Jennifer held the position of Vice President of Marketing at Champion Petfoods from March 2020 to May 2023, where responsibilities included managing a $600M US Dog portfolio and fostering an inclusive team culture. At Vital Proteins, from June 2018 to March 2020, Jennifer led integrated marketing campaigns that significantly impacted media impressions and sales, while also managing a $5M experiential campaign. Jennifer's earlier experience includes serving as Vice President of Marketing at Green Chef, where initiatives included launching the first PALEO and KETO meal plans, and as VP of Brand Marketing at Backflip Studios (Hasbro), focusing on marketing strategy for successful games. Jennifer holds a BA in Russian Studies from Amherst College and an MA in Comparative Literature from the University of Chicago.