Ana Carolina Steinbach

Marketing and Design Manager at MySide

Ana Carolina Steinbach has a diverse work experience spanning several companies and roles. Ana Carolina is currently working as the Marketing and Design Manager at MySide, where they lead the company's lead generation, organic growth, and product experience efforts. Ana Carolina manages a team of designers, marketing analysts, and content writers, and is responsible for website UX/UI design, product management, SEO optimization, and Google Ads.

Before working at MySide, Ana worked as a freelance UX/UI Designer from December 2020 to August 2021. Prior to that, they were a Product Designer at Movidesk from March 2020 to October 2020. During their time at Movidesk, they collaborated with Agile squads to create effective solutions for customers and led the design of a new automated Upsell flow project, resulting in a significant increase in monthly recurring revenue.

From July 2019 to March 2020, Ana worked as the Head of Product Design at HeroSpark, where they led a team of product designers, content designers, and product managers. Ana Carolina implemented a new design process and collaborated with cross-functional teams.

Before HeroSpark, Ana worked at HostGator LatAm from February 2015 to July 2019. Ana Carolina held multiple roles within the company, including Design Coordinator/Marketing and Senior Visual Designer. In these roles, they managed marketing and design projects, ensured consistent visual identity across Latin America, and participated in new project launches.

Ana's earlier experiences include working as a UI Designer at Marimba Systems for a brief period in 2014, and as a Trainee UI Designer at Vesta Incubator from August 2012 to August 2014. At Vesta Incubator, they worked on game concepts, original graphics and art, and graphical user interface design.

Ana Carolina Steinbach completed their Bachelor's Degree in Graphic Design from Universidade do Estado de Santa Catarina from 2010 to 2014. Ana Carolina then pursued a Graduate Certificate in Master Design Internacional from Sustentare Escola de Negócios from 2015 to 2017. Currently, they are working towards a degree in Conversion Optimization in Marketing from CXL, which they are expected to complete from 2020 to 2024.

In addition to their formal education, Ana Carolina Steinbach has obtained several certifications. In September 2021, they completed a certification in Content Strategy and SEO for lead generation from CXL. In December 2020, they obtained a certification in Product Analytics from CXL. In March 2020, they completed a Product Management Course from Cursos PM3. In February 2019, they obtained a certification in Design Leadership from How Bootcamps. In January 2017, they completed a Leadership Development Program from SESI/SC - Serviço Social da Indústria. In November 2012, they obtained a Professional Training in Graphic Design and a Professional Training in Web Design from Imagine School Of Computer Graphics. Lastly, in December 2011, they completed an English course from British and American.

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