Melinda Holt

Melinda Holt has extensive work experience in the marketing and digital strategy field. Melinda currently holds the position of VP Digital Strategy at Mythic since January 2021. Prior to this, they worked as the Principal at Holt Marketing from August 2018 onwards, where they successfully helped clients overcome marketing challenges and develop data-driven solutions.

Before that, Melinda worked at Cox Media Group Charlotte, starting as the Director of Business Development and Digital in September 2001 and later becoming the Director of Digital Revenue from January 2015 to August 2018. Melinda also served as the Business Development Manager at Seurat Digital Agency from 1999 to 2001.

In their earlier career, Melinda held the role of Station Manager and General Sales Manager at Trumper Communications/WLYT 102.9 FM from 1994 to 1999. Prior to that, they were a Senior Account Executive at Jefferson Pilot Broadcasting from 1984 to 1994 and an Account Executive at Capital Broadcasting from 1983 to 1984.

Melinda Holt holds a Bachelor of Science (BS) degree in Journalism from the University of Missouri-Columbia. In addition to their degree, they have obtained several certifications including Brainstorm Facilitator from The Center for Sales Strategy in 2015, Talent Focused Management from The Center for Sales Strategy in 2014, IAB Digital Media Sales Certification from IAB in December 2013. Melinda also has certifications in Google Ad Words and Marketing Strategy Model, however, the specific months and years of obtaining these certifications are not provided.