Scott Luther

Scott Luther is an accomplished marketing executive with extensive experience in media strategy and brand performance. Currently serving as EVP, Head of Media at Mythic since May 2025, Scott previously held the position of Head of Connections Strategy & Brand Performance Marketing at TRG from January 2011 to May 2025, where significant contributions included the establishment of modernized strategy and media-buying functions and successful training programs for a 35+ person team. Key clients served include the Cayman Islands Department of Tourism and UCHealth. Scott's career also features roles in digital strategy, competitive analysis, and customer experience management across various companies, including MoneyGram International and Cox Communications. Academic credentials include an MBA in Customer Experience Management and a BS in Marketing from the University of Denver, complemented by a semester abroad in Marketing and Philosophy at the American University of Rome.