Gauri Phalke

Gauri Phalke has work experience as a Senior Data Analyst at NAILBITER, starting in January 2022. In this role, they conducted research to identify competitor product development and user satisfaction to find market opportunities. Gauri managed market research studies and performed data analysis, as well as assessed customer research requirements. Gauri also conducted comprehensive competitor benchmarking by evaluating various aspects such as product characteristics, pricing, reach, packaging quantity, offers, quality, customer preferences, branding, and advertising strategies. Gauri analyzed data, reported findings, and illustrated complex findings graphically.

Prior to their role at NAILBITER, Gauri worked as a Senior Research Associate at New Engineering Works from October 2016 to December 2021. During this time, they prepared reports from market visits for competition projects and shared key insights, including product recommendations, sales data, and pricing insights, with the management team. Gauri also supported the design and implementation of survey instruments and led important research projects such as customer satisfaction surveys and vendor satisfaction surveys.

Gauri Phalke obtained their Bachelor of Commerce (BCom) degree in Accounting and Finance from Mumbai University Mumbai between the years 2010 and 2013. Later, they went on to pursue a Master of Business Administration (MBA) degree specializing in Finance and Financial Management Services from the same university, graduating between 2013 and 2015.