Seoyeon Bae

Seoyeon Bae is an accomplished marketing specialist and content creator at Cummins Inc., where responsibilities include developing marketing strategies, spearheading product launches, and enhancing diversity and inclusion efforts. With a background in psychology and strategic communication from the University of Minnesota, Seoyeon has also contributed to mental health initiatives with NAMI Minnesota, producing podcast episodes and organizing community events. As a director of diversity, equity, inclusion, and belonging at AdFed Minnesota, Seoyeon has successfully secured sponsorships and managed event logistics. Additional experience includes research assistant roles, mentoring, and leadership positions in various student organizations, showcasing a commitment to community engagement and advocacy for marginalized groups.