NAMM
Pete Johnston has been with NAMM since August 1995, contributing in various leadership roles including Director of Marketing, Media Production Director/Executive Producer, and Supervising Producer & Technical Director for special events. Responsibilities encompass supervising the production and technical aspects of dynamic live events associated with NAMM Trade Shows, directing the video marketing portfolio, and overseeing the creation of print publications. Prior to NAMM, Pete Johnston studied Advertising and Design at the Art Institute of California, earning a Bachelor’s degree in Advertising/Marketing.
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NAMM
The National Association of Music Merchants (NAMM) is the not-for-profit association with a mission to strengthen the $17 billion music products industry. NAMM is comprised of approximately 10,300 members located in 104 countries and regions. NAMM events and members fund The NAMM Foundation's efforts to promote the pleasures and benefits of music, and advance active participation in music making across the lifespan.