Bibi al-Falah

Bibi Al-Falah is an experienced professional in marketing and product development, currently serving as a Transformation Manager and Marketing Segment Manager at the National Bank of Kuwait since April 2021, where responsibilities include managing the Kuwaiti salaried customer segment and leading strategic campaigns. Previous roles include Manager of Product Development at Alghanim Industries for Costa Coffee, overseeing the core food range and ready-to-eat and ready-to-drink offerings, as well as positions in talent acquisition and marketing at Alghanim Industries and Zain, respectively. Bibi's career began as a marketing analyst and website manager at AlOthman & Tabiat Fashion Co. Bibi earned a BA in Marketing from the University of Arizona's Eller College of Management and completed high school at The American School of Kuwait.