Kristina S.

Kristina S. is an accomplished editorial professional with extensive experience in content development and management. Currently serving as the Director of Editorial Content at the National Retail Federation since January 2010, responsibilities include crafting and executing communications strategies to support NRF’s mission, overseeing content quality, and acting as the brand manager for the organization’s voice. Previous roles include Managing Editor and Copy Editor/Production Manager at NRF, where Kristina contributed to various forms of content and ensured high editorial standards. Earlier career achievements include leadership positions at NICHE and AmericanStyle magazines, where Kristina managed editorial teams, developed social media strategies, and coordinated projects across multiple departments. With a Bachelor of Science in English from Towson University, Kristina demonstrates a strong foundation in communication and editorial practices.