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Anna Rawcliffe

Head Of Content Marketing And Innovation at National Trust

Anna Rawcliffe is the Head of Content Marketing and Innovation at the National Trust, a position held since April 2013. With extensive experience in digital marketing and innovation, Anna previously led the Innovation team within the Trust, focusing on developing strategies for testing and implementing innovative ideas. Roles also included managing the Social Media team and overseeing the digital marketing efforts across various platforms, reaching millions of users. Prior to the National Trust, Anna worked as a Digital Marketing Officer at The Shakespeare Birthplace Trust and briefly as a Temporary Administrator at E.ON UK. Anna holds a 2:1 (Hons) degree in History from the University of Warwick.

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National Trust

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The National Trust for Places of Historic Interest or Natural Beauty, commonly known as the National Trust, is a charity and membership organisation for heritage conservation in England, Wales and Northern Ireland. In Scotland, there is a separate and independent National Trust for Scotland. The trust was founded in 1895 and given statutory powers, starting with the National Trust Act 1907.


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