Nationwide Building Society
Chris Egan (MCIM) is currently the Head of Analytics, Effectiveness and Brand Research at Nationwide Building Society. With a background in marketing and a strong focus on data analytics and research, Chris leads teams in developing predictive models, optimizing campaign strategies, and enhancing brand performance. With comprehensive experience in various marketing roles, Chris has a track record of success in managing projects, leading teams, and driving strategic marketing initiatives.
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Nationwide Building Society
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Nationwide Building Society is a British mutual financial institution, the seventh largest cooperative financial institution and the largest building society in the world with over 15 million members. Its headquarters are in Swindon, England. Nationwide is the result of over a hundred mergers, the most notable of which are its merger with Anglia Building Society in 1987 and Portman Building Society in 2007. It is now the second largest provider of household savings and mortgages in the UK and has a 7.7% market share of current accounts.