Marta Fernandes

Marta Fernandes is an experienced CRM professional currently serving as Responsable CRM at Nature et Découvertes since January 2023. Prior to this role, Marta held the position of Responsable CRM at CAMAIEU INTERNATIONAL from April 2018 to November 2022, where responsibilities included defining and managing customer communication plans, optimizing business campaigns across various channels, overseeing a loyalty program, and managing a CRM team. Marta has also worked at Exertis Connect as Chargée de Marketing Revendeur and at PhotoBox as Chef de projet CRM, where responsibilities included CRM planning, promotion management, and customer engagement strategies. Earlier career experience includes roles in marketing and operational support at EFE - Edition Formation Entreprise and Saint-Gobain Abrasives, where Marta contributed to promotional materials, market analysis, and event organization.