Jill Siegel

Jill Siegel is a seasoned professional in distribution research and strategic analytics, currently serving as the Director at NBCUniversal since October 2023. Previous roles include Senior Account Executive at DIRECTV and Principal Marketplace Intelligence Manager at Hulu. Jill has extensive experience in research and analytics from positions held at organizations such as Columbia University, Xandr, AT&T, MRY, and Discovery Communications, with a strong background in ad sales research. Jill's educational qualifications include a Master of Science in Information and Knowledge Strategy from Columbia University, a degree in Journalism with a focus on Public Relations from Indiana University Bloomington, and a certificate in Data-Driven Marketing from Cornell University.