Nelson Bostock
Will Findlater is an accomplished content strategist and editorial leader with extensive experience in digital and print media. Since February 2019, Will has served as Group Head of Content at Nelson Bostock, overseeing editorial and creative teams while driving content strategy for B2B communications and marketing. Prior roles include Head of Content at Canon (Europe), where Will led multi-channel content strategies for key campaigns, and Editor in Chief at Haymarket Media Group, directing creative teams and delivering award-winning branded content. Will has also contributed significantly to the cycling and technology sectors through various leadership positions at BikeRadar and Stuff magazine, where Will played a pivotal role in brand strategy and editorial innovation. Will holds a Bachelor of Arts in Philosophy and completed a Certificate of Higher Education in Physics with Astrophysics at the University of Bristol.
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Nelson Bostock
A B2B Communications agency that’s changing the conversation. At Nelson Bostock, we build reputations by changing the conversation; creating markets, increasing understanding, shifting perception, cutting through the noise and leading influence. Our team is passionate about shaping conversations that resonate. We connect the right people at the right time, with compelling stories that spark engagement and inspire action. Backed by the Human Understanding Lab, our 120 experts in behavioural science and data analytics pinpoint the conversations that will create meaningful change for our clients. Our mission is to redefine communications through measurable, strategic impact. With proactive PR, distinctive storytelling, and a fully integrated approach, your brand won't just participate in the conversation — you'll lead it.