Jose Cruz

CRO Analyst - BCP at Neo Consulting - Consultora de Estrategia Digital

Jose Cruz has a diverse work experience in digital marketing and analytics. Jose started in 2015 as an Assistant Commercial at Divicam. From 2016 to 2017, they worked as an Assistant Marketer at Sound Peru SAC, where they focused on customer management, digital advertising, content development, and email marketing campaigns. From 2017 to 2019, they worked at Exclusive Shop, handling social media management, e-commerce website management, campaign design, SEO optimization, data analysis, and report creation. In 2019, they briefly worked as a Digital Marketing Assistant at Tiendas Él, focusing on campaign planning, performance monitoring, and SEO optimization. From 2020 to 2021, they served as a Digital Planner at Librerías Crisol, analyzing data, implementing Google Analytics and Hotjar, and using Google Tag Manager for element labeling. In 2022, they worked as a CRO UX Specialist at Havas Group for Claro, specializing in conversion rate optimization and user experience. In 2023, they continued their CRO Analyst role at EVOL (TSnet) for Banco Pichincha and later joined Neo Consulting as a CRO Analyst for BCP, specializing in digital strategy consulting.

Jose Cruz's education history is as follows:

- From 2020 to 2021, Jose attended Pacifico Business School and completed a specialized program in Digital Analytics and Growth Hacking, focusing on Marketing.

- In 2017 and 2018, they studied Marketing and Digital Advertising at IPAD - Instituto Peruano de Arte y Diseño, emphasizing Marketing and Marketing Management.

- Jose pursued a degree in International Business at Universidad San Ignacio de Loyola from 2014 to 2016.

- From 2010 to 2013, they received education in International Business and International Trade at ADEX Educación Continua.

- Additionally, Jose has obtained several certifications, including a Certification in Google Analytics GA4, a Certification in Email Marketing from HubSpot, and various courses on User Experience Design, Growth Hacking, Project Management, and Data Analysis.

Please note that the obtained month is not provided for all certifications.

Links

Timeline

  • CRO Analyst - BCP

    August, 2023 - present

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