Ana Rafaela Guerra de Menezes

Ana Rafaela Guerra de Menezes is a seasoned UX Research professional with extensive experience across multiple industries. Currently serving as the Petfinder UX Research lead at Nestlé Purina North America, Ana is responsible for developing and executing UX research strategies that align with stakeholder objectives. Previous roles include leading UX research at YouTube Ads to enhance viewer experiences, senior UX researcher positions at GoPro and Cisco Systems, and foundational roles in interaction design and software development. Ana holds two master's degrees in Human-Computer Interaction from Carnegie Mellon University and the Universidade da Madeira, as well as a bachelor's degree in Computer Science from the Universidade Federal do Ceará.