Roohi S. is a highly experienced professional in consumer and marketplace insights, currently working at Nestlé since 2024 in a role focusing on Toll House Dough, Maggi, and Global Imports. Prior to this, Roohi held various positions at Nestlé from 2018 to 2023, including Consumer & Marketing Insights Lead for the Global Brands Division and Consumer & Marketplace Insights Manager for the Baking division. Roohi's previous experience includes leading consumer and customer insights for Bacardi in South East Asia & MEA, serving as Strategic Planning Director at ADK Fortune, and holding senior roles in quantitative research at Synovate, IMRB International, Nielsen, and GfK Paris. Roohi holds an MBA in Marketing from Birla Institute of Management Technology and a Certificate in European Management from NEOMA Business School, along with a Bachelor's degree in Business Administration from Panjab University.
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