Ashley Stead

Ashley Stead is an accomplished Product Owner with a robust background in product management, analytics, and customer engagement across various industries. Currently at nesto, Ashley is responsible for building roadmaps, managing development priorities, and optimizing conversion rates. Prior experience at LawDepot involved leading technical teams, developing strategic roadmaps, and overseeing UX research to enhance product offerings. Ashley's tenure at Alberta Motor Association included roles from Marketing Analyst to Acquisition Manager, where strategic direction led to significant growth in member acquisition and retention rates. Ashley's educational background includes a Bachelor of Management from The University of Lethbridge and a Management Studies Diploma from MacEwan University. Proficient in multiple analytical and project management tools, Ashley leverages data-driven insights to inform product strategy and decision-making.