Micaëla Raschle Grand

Micaëla Raschle Grand serves as the Chief Marketing & Communications Officer and Head of Marketing & Communications at Netcetera since June 2011, overseeing a diverse multi-cultural team and leading marketing strategies. Additionally, Micaëla has specialized in augmented reality as Head of Market Strategy for Augment IT, managing marketing and partnership initiatives. Previous roles include Senior Marketing Communications Manager and Marketing Communications Manager, focusing on product marketing and award submissions in payment and transport sectors. Micaëla's extensive experience spans various firms including kooaba, Exalos AG, and Unilever, complemented by academic roles at the University of Zurich and University of St.Gallen. Micaëla holds a Ph.D. in Management, an MA in Business Administration, and various certifications in brand leadership and governance.