Anita Krinock

Anita Krinock is an experienced professional in market research and category management, currently serving as the Senior Market Research Manager at Graham Packaging since April 2014 and as Category Manager at Neuro Brands LLC since February 2013. With a strong background in data analytics, Anita has held various leadership roles, including Manager of Marketing Analytics and Consumer Insights at MMI and Sr. Category Team Manager at Harbor Freight Tools, where responsibilities included managing teams, developing strategic plans, and driving sales growth. Anita's previous positions also include managing category development for Daymon Worldwide and serving as Director of Client Services at IRI, contributing to significant revenue increases and successful promotional strategies. Anita holds a Bachelor of Science in Information Systems and Marketing from Villa Julie College and has pursued continued education in Financial Mathematics at SUNY Farmingdale.