Larissa Madruga Colvara de Souza has diverse work experience spanning various industries and roles. In 2004, they began their career as a Table Games Dealer at Mohegan Sun Casino. Larissa then transitioned to work as the Coordinator of the Department of Investment Attraction at the Municipality of São Lourenço do Sul from 2010 to 2011. Subsequently, Larissa worked as a Gerente at Hering Store Pelotas from 2012 to 2014 and as a Gerente de Vendas at Lojas Marisa from 2014 to 2016.
In 2016, they founded Larissa Colvara Neurobusiness as a Consultora. Larissa also made significant contributions as a Co-coordinator and Professor in the Post-Graduation course in Neuromarketing at UNIDAVI from August 2017 to March 2021. Larissa continued their involvement in academia by assuming the role of Co-coordinator and Professor of the Post-Graduation course in Sales Management at UNIDAVI from February 2020 to March 2021. Additionally, Larissa served as an Account Manager LatAm at Neurons Inc, a consulting company specializing in applying neuroscience and insights to business challenges, from March 2017. Finally, Larissa also holds the position of Sócia proprietária at The Rose atacado, a women-focused clothing brand based in São Paulo, since March 2021.
Larissa Madruga Colvara de Souza completed their education in a chronological order as follows:
From 2004 to 2009, Larissa pursued a bachelor's degree in Business Administration from Faculdade Atlântico Sul de Pelotas/Anhanguera Educacional.
In 2011 to 2012, they pursued a Master of Business Administration (MBA) in Marketing from FGV - Fundação Getulio Vargas.
Lastly, from 2014 to 2016, Larissa completed a Master's degree in Neuromarketing from Florida Christian University.
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