Evelyn Jin

Retail CRM & Email Marketing Specialist at New Balance

Evelyn Jin is a skilled retail CRM and email marketing specialist currently employed at New Balance since October 2023. Previously, Evelyn held the position of CRM Communications Specialist at bunq from August 2022 to August 2023, where responsibilities included managing multi-language email and push notification campaigns, and conducting data analysis using Looker and Mixpanel. Prior experience includes an internship in e-commerce and CRM at Ace & Tate, where coordination across various departments for content implementation and product launches was key. Evelyn also served as CRM Assistant Manager for Lancôme at BlueFocus, overseeing e-CRM operations and reporting on customer behavior and sales predictions. Earlier positions include work as Assistant Project Manager and later Senior Research Executive at Ipsos, focusing on digital marketing, CRM operations, and market research in the automotive sector. Evelyn holds a Master's Degree in Persuasive Communication from the University of Amsterdam and Bachelor's Degrees in Sociology from Nanjing University and Social Psychology from the University of Eastern Finland.

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New Balance

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New Balance Athletics, Inc., best known as simply New Balance, is an American multinational corporation based in the Boston, Massachusetts area.


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