Derek D. O'Keefe

Derek D. O'Keefe serves as the Field Marketing Division Manager for the East and Midwest regions at New Belgium Brewing since 2012, where responsibilities include developing comprehensive marketing strategies and establishing partnerships with distributor networks to enhance brand recognition and sales. Previously, O'Keefe held the position of Brand Activation Manager and Beer Ranger at New Belgium Brewing, focusing on local marketing amplification and customer engagement. Prior experience includes working as a Craft Team Representative and Sales Representative at J.J. Taylor Companies, Inc., where expertise in building brand distribution and exceeding sales targets was demonstrated. O'Keefe holds a Bachelor of Applied Science in Radio Broadcasting from Brown College.