William Campbell

Billy Campbell is the Founder of Palmetto Southern Production and Advisory. The firm currently is involved in television and documentary production along with consulting in the media, hospitality and cruise line industries. Prior to beginning this new venture, Billy was Chief Executive Officer of Forbes Travel Guide (FTG), the leader in rating luxury properties, spas and restaurants around the world. Prior to joining FTG, Campbell was a senior executive in the television industry.

A 20-year programming executive spanning leadership roles at broadcast and major cable networks, Campbell most recently served as President of Discovery Networks U.S. At Discovery, Campbell was responsible for all aspects of the domestic television division, including programming, production, affiliate sales and marketing, advertising sales, consumer marketing, research, new media, business development and communications.

During his presidency at Discovery Networks, Campbell led Discovery Channel and TLC through double-digit ratings increases. Most notably, he oversaw the production of cable’s highest-rated natural history program of all time, PLANET EARTH, which drew more than 65 million viewers to Discovery Channel over its 11-part run. Campbell also oversaw signature Discovery network series DEADLIEST CATCH, DIRTY JOBS and MYTHBUSTERS, NO RESERVATIONS with Anthony Bourdain, AMERICAN CHOPPER and MAN VS. WILD.