Eugene Mak is a seasoned professional in digital marketing and event management, currently serving as the Digital Marketing Manager at New World Millennium Hong Kong Hotel since March 2022. Responsibilities include overseeing digital marketing strategies, managing various digital channels, and providing strategic insights to optimize online performance. Prior experience includes roles at Dream Cruises where Eugene Mak held positions as Assistant Manager in Digital Marketing and HK Marketing/Marketing Communications, achieving significant sales increases and successfully targeting niche markets. Previous roles also encompass event management at Hong Kong Tourism Board and marketing positions at Hong Kong Youth Hostels Association, EF Education First, Intrinsic, Gucci, YMCA, and United Airlines. Educational background includes a Bachelor of Business Administration in Marketing and Service Operations Management from City University of Hong Kong and an exchange program at the University of Groningen.
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