Chris Pierce

VP, Fan Commerce at New York Jets

Chris Pierce is now in his 20th year with the organization and begins his second as vice president, of fan commerce. He is responsible for all retail ventures including the Jets Shop e-commerce business, Jets Shop at MetLife Stadium, Jets Shop at Training Camp, and Jets Shop Special Events. Pierce is an appointed member to the NFL Consumer Products Advisory Board, which sets direction and develops new NFL Consumer Products.

Additionally, Pierce manages the food and beverage program at MetLife Stadium with Stadium Concessionaire Delaware North, for all areas of the stadium – suites, clubs, general admission and plazas. Pierce has helped introduce new concepts, making the experience authentically New York/New Jersey. He works to deliver a world-class dining experience at MetLife Stadium, refining the menus based on fan feedback, food trends and fan demand.

Pierce, nicknamed "The Mayor of the Meadowlands" by Ambassador Johnson, oversees the Green Team, part of the Jets Fan First experience to deliver value and improve the fan experience on game days. The Green Team observes, analyzes and recommends ways to improve every aspect of the fan experience.

Pierce is one of the members of the Jets Legends Community Program. In this role, he manages relationships with Jets alumni, influences initiatives and helps support building an active network of alumni in the community.

Timeline

  • VP, Fan Commerce

    Current role

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