CB

Caitlin Baird

Director, Marketing at New York Theatre Workshop

Caitlin Baird is the Director of Marketing at New York Theatre Workshop. Caitlin has previously worked as a Guest Services Host at Merlin Entertainments and as a Merchandise Assistant at Disney Theatrical Group.

Caitlin has a wealth of experience in managing merchandise production budgets and sales, as well as developing high-end theatre merchandise. Caitlin is also an expert in graphic design, e-commerce, and product innovation.

During their time at Disney Theatrical Group, Caitlin was responsible for the implementation of an innovation production process that drove quality and operational efficiencies. Caitlin also led the company's transparency and accountability agenda, ensuring a robust production framework and governance.

Caitlin's experience and expertise make their well-suited for their current role as Director of Marketing at New York Theatre Workshop.

Caitlin Baird has a Bachelor of Arts in Anthropology from The College of William and Mary.

Their manager is Jeremy Blocker, Managing Director. Some individuals on their team include Jerome Allen - Smith - Marketing Fellow, Uno Servida - Marketing Associate, Digital Content Creation. Caitlin Baird works with Patricia McGregor - Artistic Director, Lewis Fender - Executive Assistant, and Megan E. Marshall - Director, Internal Operations.

Timeline

  • Director, Marketing

    Current role

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