Lisa M. Smith is a seasoned executive with extensive experience in strategy and business development. Currently serving as Sr. Vice President at NEWPORT ONE since May 2018, Lisa has previously held senior leadership roles at Russ Reid Company and SCA Direct, where responsibility included managing teams and delivering data insights to support client growth. Lisa has a proven track record of driving significant sales growth, having led initiatives that generated over $12 million in new business across various organizations. With a strong background in client services and strategic development, Lisa's expertise extends to overseeing large teams and managing substantial portfolios. Lisa holds a Bachelor’s degree in Communications from Simmons University.
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