The Newtons Laboratory
Eleni Plexida is a seasoned professional with extensive experience in strategy and brand development. Currently serving as Strategy Director at The Newtons Laboratory since April 2019, Eleni previously held the role of Client Manager for Brand Strategy and Creative Development at Kantar from June 2017 to April 2019. Before that, Eleni worked at Kantar Millward Brown for over six years, progressing from Senior Client Executive and Innovation Expert to Research Executive and Innovation Specialist. Eleni's early career included positions as an Admin/Finance Intern at the United Nations and a Human Resources Intern at Marks and Spencer. Eleni holds a BSc in Marketing and Communication from Athens University of Economics and Business, an Executive Diploma in Omnichannel & Customer Experience from the same institution, and completed an Erasmus exchange program at EM Strasbourg Business School focused on Business Administration and Management.
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The Newtons Laboratory
"Clients are tired of fighting on their own, we fight with them." We are the Newtons Laboratory because we stand for: Creativity, Fresh ideas, Innovative thinking, Passion for work, Versatility, Efficiency, Observation of society, Influence in life Our comparative advantage: Every single action is based on a strategic concept, We focus on working solutions Digital is an integral part of our core, creative effort, We opt whenever possible for the unconventional approach, We are constantly alert to what goes on out there What we offer: Planning and implementation of communication strategy and research, Design and implementation of creative material, 360 digital communication: digital web & digital mobile, interactive planning / digital marketing, Creative use of media, Corporate identity design, Packaging design, Direct Marketing