The Newtons Laboratory
Panagiotis Alefragis currently serves as Head of Digital and 360 Advertising Director at The Newtons Laboratory, where responsibilities include leading a digital team and implementing key digital initiatives across various channels. In addition to this role, Panagiotis is a Digital Marketing Course Instructor at KnowCrunch, contributing to a highly regarded Professional Diploma in Digital & Social Media. Previous experience includes positions as Head of Digital at SOLID HAVAS and Digital Marketing Manager at XPLAIN Ltd, where Panagiotis managed digital strategies and projects for various clients. Panagiotis began the career as a Web Consultant and SEO at UPweb.gr, following roles in customer support and as a Cosmote agent. Educational qualifications include a degree in Digital Marketing Leadership from Squared Online and a Master of Social Work from Zuyd University of Applied Sciences.
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The Newtons Laboratory
"Clients are tired of fighting on their own, we fight with them." We are the Newtons Laboratory because we stand for: Creativity, Fresh ideas, Innovative thinking, Passion for work, Versatility, Efficiency, Observation of society, Influence in life Our comparative advantage: Every single action is based on a strategic concept, We focus on working solutions Digital is an integral part of our core, creative effort, We opt whenever possible for the unconventional approach, We are constantly alert to what goes on out there What we offer: Planning and implementation of communication strategy and research, Design and implementation of creative material, 360 digital communication: digital web & digital mobile, interactive planning / digital marketing, Creative use of media, Corporate identity design, Packaging design, Direct Marketing